Paul Wood Landscaping create exquisite gardens for their wide range of clients in Kent

Deliverables
  • Logo Design
  • Visual Identity Design
  • Clothing
  • Vehicle Signage
  • Business cards
About the project
Paul Wood Landscaping contacted Mivvy to create a visual identity to capture the nature of their craft with a clean, yet organic, feel to it.

From the 3 original logo concepts presented, Paul and the team settled on a logo design inspired by the rings of a tree - a nod to their years of experience. These lines also resemble contour lines you'd find on a map. This formed the basis of a reference to the work PWL carry out, redefining the landscape through expert design and execution.

The pattern became a central feature of the branding, and we built on the visual identity with muted, earthy tones and a simple, yet elegant style. The final look of the branding came together to perfectly reflect the high-end service that Paul Wood Landscaping deliver.

What Paul had to say:

Dealing with Paul and the team at Mivvy was incredibly straight forward. They asked us lots of questions about our hopes for the brand, our target audience and some things we definitely did not want to be seen as and went on to absolutely nail the brief. We're really pleased with our logo and often get asked about it from clients and suppliers. Our branding has helped put a stake in the ground and benchmark us in terms of where we fit in the marketplace versus our competitors and has definitely aided in winning more prestigious work as a result. 
PAUL WOOD
Director
Telling your story with graphic detail
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