Thinking of having your logo designed or refreshed?
Here’s a sneak peek into how we collaborate with our clients to bring their brand vision to life:
We have an initial consultation with you, be it by phone, email, video call, or even face-to-face. We ask lots of questions, all geared around understanding you, your business and the audience you’re trying to communicate with. Budgets and timelines are discussed and agreed upon at this point, along with any other deliverables you might need (i.e. a specific logo for your social media roundel).
Upon acceptance of our quote and settlement of the deposit, we begin work researching your competitors, cross-referencing any inspiration you’ve pointed us to and coming up with a selection of keywords and themes to be translated into the design. We sketch and create mood boards for your logo, then work up 3 concepts which are digitised and mocked up, ready for a first-round presentation to you.
From the feedback you provide, we amend and refine, usually through the 2 rounds of amendments we include in the initial quotation and then present the final designs to you. Once approved, we create the logo in a variety of file types and colours, so you have the perfect logo, wherever you choose to use it. Typically, a single logo design results in the supply of around 30+ logos once all iterations are factored in. We supply a small logo usage document to help ensure your logo is used correctly, wherever it is seen.
